Innovation: Your Last Unfair Advantage
Samsung traded salted fish. Shell sold shells. Amazon sold books. BYD was a battery company. The best companies in the world, innovate, pivot, experiment to survive and flourish. There is a strategic method to the madness, to identify opportunities, minimize upfront investments while amplifying results and learnings. Innovation need not be a costly exercise if done right. I will show you how, with a mix of methodology and inspiring examples.