The Business Show Asia 2026

The modern digital ecosystem has made marketing harder than ever. Brands are grappling with skyrocketing creative demands, with content needs predicted to increase by 500% this year, and a high percentage of CMOs (87%) reporting campaign performance issues. Relying on manual optimization is no longer viable, as it requires making up to 35 separate decisions per campaign and often results in delays in pausing low-performing creatives.

This session will unveil TikTok’s vision for AI-powered marketing: an adaptive, efficient, and results-driven approach built to future-proof your business and deliver growth. Discover how TikTok’s comprehensive AI solution suite is designed to deliver "More Impact, Less Effort" by ensuring Always-On Optimization, Continuous Creative Supply, and a Personalized AI Companion.

Join us to learn how to seamlessly integrate these intelligent helpers to enhance your marketing efforts, drastically improve efficiency, accelerate ROI, and achieve your broadest business outcomes on TikTok.