PRCA Asia Pacific, formerly known as the PRCA SEA, brings together PR and communications professionals across the region, with a hub in Singapore. Launched in 2018, the association raises standards in PR through professional development, networking, and access to industry best practice.

Members are bound by PRCA’s Global Professional Charter and Code of Conduct, ensuring ethical, professional, and high-quality work. The association represents agencies, in-house teams, freelancers, and students, providing training, events, and global connections.

PRCA Asia Pacific works for the greater benefit of the industry, sharing best practice, lobbying on behalf of its members, and raising standards across the region.